Last Revised: 07-2-2024
Safe Streets USA LLC Privacy Policy
This privacy policy (“Privacy Policy”) applies to Safes Streets USA LLC and its affiliates ("Safe Streets" "we" "us" "our") and the services and information available through this website (the "Site"). By visiting the Site, you are consenting to the collection, use, disclosure, storage, transfer and processing of your personal data described in this Privacy Policy. On occasion Safe Streets may revise this Privacy Policy to reflect changes in the law, our Personal Data collection and use practices, the features of our Site, or advances in technology. If we make any material changes, we will notify you either via email (sent to the e-mail address specified in your account) or by means of a prominent notice on this Site. You should also check back frequently to ensure you understand our then-current Privacy Policy. The Site is meant for use by individuals residing within the United States only; others may not use the Site at this time.
I. Safe Streets’ Commitment to Your Privacy
Safe Streets is committed to protecting your privacy through commercially reasonable means. We understand that your personal information is important to you. We value your trust in us and will work hard to earn your confidence so that you can use our services and recommend us to your friends and family. We welcome your comments about our Privacy Policy and hope you will contact us if you have any concerns. In addition to this Privacy Policy, we also adhere to the ADT Authorized Dealer Data Privacy Guidelines.
II. Information Collected by Safe Streets
We collect personally identifiable information (“Personal Data”) about you that you provide to us while using the Site. Personal Data includes information that can identify you as a specific individual, such as your name, address, email address, phone number, and if you are a Safe Streets’ employee, certain employee and work-related information. We also collect non-personally identifiable information, including your IP address, search preferences related to specific searches, location, and interactions with our Site. When we link non-personally identifiable information with Personal Data, we will treat it as Personal Data under this Privacy Policy.
Please realize that we can only control the privacy practices of our own company. Our Site may at times include links to other websites and online services whose privacy practices may differ from those of Safe Streets. These services will authenticate your identity and provide you the option to share certain personal information with us such as your name and email address to pre-populate our sign-up form. Such services may give you the option to post information about your activities on this Site to your profile page to share with others within your network. If you submit personal information to or through any of those websites or services, your information is governed by their privacy policies. We encourage you to carefully read the privacy policy of any website you visit or online services you use.
If you use the Site to obtain advice services for or about another person, we may collect the name of, and information about, that individual. You must make sure that you have the right to provide such information. By providing any Personal Data of another person, you represent that you have all necessary authority and/or have obtained all necessary consents from such person to enable us to collect, use and disclose such Personal Data as set forth in this Privacy Policy.
III. Protecting Your Personal Data
To prevent unauthorized access, maintain data accuracy, and ensure correct use of Personal Data, we employ reasonable and current technical, administrative and physical safeguards. To protect credit card transactions while in transit, Safe Streets currently uses commercially reasonable encryption.
IV. How Safe Streets Uses the Information It Collects
We use Personal Data to provide you with the products and services from our Site, to build features that will make the services available on the Site easier to use, and to contact you about these services. This includes faster purchase requests, better customer support and timely notice of new services and special offers and more relevant content.
From time to time, Safe Streets may contact you to request feedback on your experience using the Site, to assist us in improving the Site, or to offer special savings or promotions to you, as a Site user. If you would prefer not to receive notices of special savings or promotions, you may simply opt-out from receiving them by using the hyperlink provided in these notices.
V. Sharing Your Personal Data
Safe Streets does not share your Personal Data, except as disclosed in this Privacy Policy or as otherwise authorized by you. Safe Streets may share your Personal Data with its subsidiaries and with third parties as described in the categories below:
Safe Streets’ Third-Party Partners: In order to provide you with certain services, we may share your Personal Data with third party partners and service providers (including Sub-Dealers), or require that you transact directly with a third-party partner or service provider. Third party partners and service providers consist of companies with which Safe Streets has contracted in order to provide you with services or products featured on our Site, such as those services or products of ADT LLC d/b/a ADT Security Services. No mobile information will be shared with third parties/affiliates for marketing/promotional purposes. All the above categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.
Please refer to the websites of third-party partners and service providers for their Privacy Policies and other information about them.
Safe Streets’ Agents: Many of the services we provide require us to hire other companies to help us with these tasks. For example, Safe Streets may hire companies to help us handle mail and e-mail, analyze the data we collect, market our products and services, handle credit card transactions and provide customer service. The companies we employ to help us with these tasks have access to Personal Data to perform their functions, but may not use it for other purposes. Safe Streets acts in good faith to require all agents to whom Personal Data is disclosed to enter into confidentiality agreements and to agree to act in a manner consistent with the relevant principles articulated in this Policy.
Advertisements, Marketing Material and Other Offers: Unless you tell us that you do not want to receive these offers and subject to applicable law, Safe Streets or those companies that we have a commercial relationship with, may occasionally send advertisements, marketing material or other offers that we think might be of interest to you. If you do not want to receive these advertisements, marketing material or other offers, please call (800) 575-4939. Where required by law, we will seek your consent prior to sending you any marketing materials. To the extent allowed by law, the provision of your email and phone number to us constitutes your prior express written consent, and electronic signature, authorizing us to contact you at that email address and phone number, including through the possible use of an automatic telephone dialing system or artificial or prerecorded voice, live calls and text messages, for both promotional and informational reasons. You agree that this consent may be assigned by us to third parties and affiliates. You are not required to provide such consent in order to make a purchase as you can always contact us directly to arrange an alternate purchase method. By providing your telephone number to us, you certify that this is your own number that you own, and not a line owned or used by another, and that you will immediately notify us if your number changes or is reassigned. You agree to indemnify us if this is not the case and if the future owner or user of the number makes a claim against us for contact at that number. You may opt out of such contact at any time and through any of the reasonable methods outlined herein. A copy of Safe Streets’ written Do-Not-Call Policy will be provided upon request.
Future Business Transfers: Our business is constantly changing. As part of that process, Safe Streets may sell or buy other companies, and Personal Data may be transferred as part of these transactions. It is also possible that Safe Streets, or substantially all of its assets, may be acquired by another company, whether by merger, sale of assets or otherwise, and Personal Data may be transferred as part of such a transaction. In such cases, the acquiring company would be required to honor the privacy promises in this Privacy Policy or obtain your consent to any material changes to how your Personal Data will be handled.
Compliance with Law and Other Disclosures: Safe Streets reserves the right to release Personal Data in order to comply with applicable law and when we believe that disclosure is necessary to comply with a judicial proceeding, court order, or legal process served on us. We may also release Personal Data to enforce or apply the terms and conditions applicable to our products and services, protect us or others against fraudulent or inappropriate activities, or otherwise protect the rights, property or safety of Safe Streets, our affiliated companies, our customers, or others.
No mobile information will be sold or shared with third parties/affiliates for marketing/promotional purposes. All the above categories exclude text messaging originator opt-in data and consent; this information will not be sold or shared with any third parties/affiliates.
VI. Safe Streets’ Policy Concerning Cookies and Other Tracking Technologies
Cookies and similar tracking technologies, such as beacons, scripts, and tags, are small bits of code, usually stored on a user’s computer hard drive or device, which enable a website to “personalize” itself for each user by remembering information about the user’s visit to the website.
As described in more detail below, our Site may use cookies to store your preferences, display content based upon what you view on our Site to personalize your visit, analyze trends, administer the Site, track users’ movements around the Site, serve targeted advertising and gather demographic information about our user base as a whole. On mobile websites and mobile apps, we may use Anonymous Device IDs and/or Advertiser Identifiers in a manner similar to our use of cookies on our Site. To opt-out of advertising and certain other cookies, please see the opt-out links below.
Safe Streets’ Cookies (First Party Cookies): Safe Streets may use our cookies to improve your web-browsing experience. For example, we use a cookie to reduce the time it takes for you to submit purchase requests by storing a registered user’s e-mail address so that the user does not need to enter their e-mail address each time that they log-in to Safe Streets. We will also use a cookie to keep track of your search criteria while you are engaging Safe Streets’ services. Safe Streets’ cookies are associated with a user’s Personal Data. However, no third party may use the information we collect through our cookies for their own purposes.
Third Party Cookies: We work with third-parties that place cookies on our Site to provide their services, including:
- Ad Targeting: We work with third-party advertising companies to serve ads while you are visiting our Site and permit these companies to place and access their own cookies on your computer in the course of serving advertisements on this Site. These companies may use information obtained through their cookie (which does not include your name, address, e-mail address or telephone number) about your visits to our and other websites, in combination with non-personally identifiable information about your purchases and interests from other online sites in order to provide advertisements about goods and services of interest to you. Other companies’ use of their cookies is subject to their own privacy policies and not ours.
- Data Providers: We also allow data providers to collect web log data from you (including IP address and information about your browser or operating system), when you visit our Site, or place or recognize a unique cookie on your browser to enable you to receive customized ads or content. These cookies contain no personally identifiable information. The cookies may reflect de-identified demographic or other data linked to data you voluntarily have submitted to us, e.g., your email address, that we may share with data providers solely in hashed, non-human readable form.
- Analytics/Measurement: We also use third-party analytics cookies to gain insight into how our visitors use the Site, to find out what works and what does not, to optimize and improve our websites and to ensure we continue to be interesting and relevant. The data we gather includes which web pages you have viewed, which referring/exit pages you have entered and left from, which platform type you have used, date and time stamp information and details such as the number of clicks you make on a given page, your mouse movements and scrolling activity, the search words you use and the text you type while using our Site. We also make use of analytics cookies as part of our online advertising campaigns to learn how users interact with our website after they have been shown an online advertisement, which may include advertisements on third-party websites.
- Remarketing Pixel Tags: In addition, we may share web site usage information about visitors to our Sites with third-party advertising companies for the purpose of managing and targeting advertisements and for market research analysis on our Site and other sites. For these purposes, we and our third-party advertising companies may place pixel tags (also called clear gifs) on some of the pages you visit on our Site. We will then use the non-personally identifiable information that is collected using these pixel tags to serve you relevant advertisements when you are visiting other sites on the Internet. These advertisements may be targeted to specific searches you conducted on Safe Streets during earlier browsing sessions.
- Flash Cookies: Our partners, who may provide certain features on our site or display advertising based on your browsing activity, also use Local Shared Objects such as Flash cookies, and Local Storage such as HTML5, to collect and store content information and preferences. Various browsers may offer their own management tools for removing HTML5 local storage.
Opting Out of Cookies: We provide you with choice regarding the use of cookies as described in this Privacy Policy. However, our Site is not currently configured to respond to Do Not Track signals. If you would prefer that we did not use cookies when you visit our Site, check with your browser’s settings and “help” menu for how to configure your settings to reject cookies.
Mobile Devices, Anonymous Device Identifiers and Hashed IDs: We and/or data providers that we have engaged may collect and store a unique identifier matched to your mobile device, in order to deliver customized ads or content while you use applications or surf the internet, or to identify you in a unique manner across other devices or browsers. In order to customize these ads or content, we or a data provider may collect de-identified demographic or other data about you (received from third parties) either to data you voluntarily have submitted to us, e.g., your email address, or to data passively collected from you, such as your device identifier or IP address. However, we will share your email address solely in hashed, non-human readable form. If you no longer wish to receive interest-based advertising on your mobile device browser or applications, please refer to your device’s operating system settings.
Please keep in mind that, without cookies or similar tracking technologies, you may not have access to certain features on our Site, including access to your profile/account and certain personalized content. Removing all cookies from your computer could also affect your subsequent visits to certain web sites, including the Safe Streets USA web site, by requiring that, for example, you enter your username and password to access the employee or dealer program components of the Site.
VII. How You Can Access or Change Your Personally-Identifying Information
Safe Streets understands that you may want to change, access or delete your Personal Data. You may do so by calling (800) 575-4939. To protect your privacy and security, we may need to verify your identity before granting access or making changes to your personally-identifying information. Any request to access your personally-identifying information will be answered in less than 30 days. If you have registered your profile on any of the services available on our Site, your e-mail address and password are required in order to access your profile information.
We will retain your information for as long as your account is active or as needed to provide you services. In addition, we will retain and use your information as necessary to comply with our legal obligations, resolve disputes, and enforce our agreements.
VIII. Children’s Privacy
Persons under the age of 18 are not eligible to use any services on our Site. Safe Streets will confirm you are not a minor before selling any product or service to you, by obtaining your date of birth and running your credit over the phone with you, once your consent for the same is obtained.
IX. California Privacy Rights
Safe Streets collects various types of personal information about you as described in this Privacy Policy. Under California law, Safe Streets customers who are residents of California may request certain information about Safe Streets’ privacy practices including the personal information Safe Streets has collected, where it was sourced from, what it is being used for, whether it is being disclosed to third parties for business purposes, sold to third parties, and to whom it is being disclosed or sold in the previous 12 months. The table below summaries Safe Streets’ privacy practices in accordance with the California Consumer Privacy Act of 2018.
Information Category |
Examples |
Collected |
Sources |
Third Party Sharing Categories |
Disclosed to Third Parties |
Business/ Commercial Purposes |
Business/Commercial Purposes |
||||
1. Identifiers. |
Name, alias, postal address, unique personal identifier, online identifier, IP address, email address, account name, SSN, driver’s license number, passport number, or other similar identifiers. |
Yes |
Directly from you: |
Sub-Dealers |
Yes |
See Section IV, above. |
See Section V, above. |
||||
2. Personal information categories listed in the California Customer Records statute. |
Name, signature, SSN, physical characteristics/ description, address, telephone number, passport number, driver’s license or ID card number, insurance policy number, education, employment, employment history, bank account/credit card/debit card numbers, or any other financial information, medical information, or health insurance information. |
Yes |
Yes |
||
See Section IV, above. |
See Section V, above. |
||||
3. Protected classification characteristics under California or federal law. |
Age (40 years or older), race, color, ancestry, national origin, citizenship, religion or creed, marital status, medical condition, physical or mental disability, sex (including gender, gender identity, gender expression, pregnancy or childbirth and related medical conditions), sexual orientation, veteran or military status, personal & familial genetic information. |
Yes |
Yes |
||
See Section IV, above. |
See Section V, above. |
||||
4. Commercial information. |
Records of personal property, products/services purchased, obtained, or considered, or other purchasing or consuming histories or tendencies. |
Yes |
Yes |
||
See Section IV, above. |
See Section V, above. |
||||
5. Biometric information. |
Genetic, physiological, behavioral, and biological characteristics, or activity patterns used to extract a template or other identifier or identifying information, such as, fingerprints, faceprints, and voiceprints, iris or retina scans, keystroke, gait, or other physical patterns, and sleep, health, or exercise data. |
Yes |
Yes |
||
See Section IV, above. |
See Section V, above. |
||||
6. Internet or other similar network activity. |
Browsing/search history, information on a consumer’s interaction with a website, application, or advertisement. |
Yes |
Yes |
||
See Section IV, above. |
See Section V, above. |
||||
7. Geolocation data. |
GPS, physical location, or movements. |
Yes |
Yes |
||
See Section IV, above. |
See Section V, above. |
||||
8. Sensory data. |
Audio, electronic, visual, thermal, olfactory, or similar information. |
Yes |
Yes |
||
See Section IV, above. |
See Section V, above. |
||||
9. Professional or employment-related information. |
Current or past job history or performance evaluations. |
No |
No |
||
N/A |
N/A |
||||
10. Non-public education information (per the Family Educational Rights and Privacy). |
Education records such as student grades, transcripts, class lists, schedules, ID codes, financial information, or disciplinary records maintained by an educational institution or party acting on its behalf. |
No |
No |
||
N/A |
N/A |
||||
11. Inferences drawn from other personal information. |
Profile reflecting a person’s preferences, characteristics, psychological trends, predispositions, behavior, attitudes, intelligence, abilities, and aptitudes. |
No |
No |
||
N/A |
N/A |
No Sale of Personal Information: In the previous 12 months, Safe Streets has not sold your personal information in the enumerated categories above.
California Consumer Rights: You have the right to:
- request Safe Streets to disclose the personal information we collect from you,
- request Safe Streets to disclose if we sell your personal information,
- request Safe Streets to delete your personal information,
- request Safe Streets to opt-out of the sale of your personal information, and
- be free from discrimination if you exercise the above rights.
Exercising Your Rights: Verifiable Consumer Request/Opting Out:
- Submitting Requests - To exercise your rights stated above, contact Safe Streets by submitting a request on this link or by calling (800) 575-4939.
- Authorizing an Agent - You may also authorize an agent to act on your behalf to exercise the rights stated above. To authorize an agent please provide written authorization to Safe Streets at the contact information listed in Section X, below.
- Verifying your Request - Upon receiving your request Safe Streets will verify the request by matching the information provided to the personal information Safe Streets currently has.
X. How to Contact Safe Streets
Should you have any questions, concerns or comments, please call (800) 575-4939 during normal business hours. Inquiries via mail should be directed to Safe Streets USA, Attn: Compliance Department, 3400 N 1200 W Lehi, UT 84043. If you try to reach us through email or similar means, please be aware that email is not guaranteed to be a secure means of communication.